Learn how offshoring can power your business into a growth engine


Learn how some of top finance and insurance firms are using offshoring to power their growth. You won't hear this anywhere else.

About the book:

Is Offshoring Right For Us? 


Why you should read this book?

You’ll learn and discover:

• How proper planning, facilitation and offshoring the right roles lead to a boost in revenue

• How to offshore certain roles without losing control of key functions

• That complex problems don’t always require complex solutions

• How to maintain security relative to sensitive data when offshore teams are engaged

• The systems and procedures you need to have in place to make your offshore expansion happen

• The simplified key differences between offshoring and outsourcing when it comes to managing your offshore team, meeting your business objectives and achieving your business goals

• The importance of documenting your business procedures and processes in identifying significant productivity enhancement opportunities

• How the offshore expert helps the business confidently transition parts of their business offshore

• How offshoring can improve your business productivity, profitability, efficiency and customer experience.

About the author: Adam Conrad

Adam Conrad is Australia’s most respected authority on offshoring for growth opportunities. The sought-after expert on providing small and medium enterprises (SMEs) with productivity solutions, Adam addresses inefficiencies that prevent companies from reaching their fullest profitability potential.


With a successful track record spanning almost two decades, Adam has worked overseas and in Australia for several large financial organisations, such as ANZ Banking Group, developing offshoring and productivity initiatives. He witnessed the widening of organisational gaps from the underutilisation of human resources and came to realise that these voids are fillable with a holistic approach to offshoring.


Adam’s career began with a degree in commerce that led to his becoming a Certified Practising Accountant (CPA). Working as a global integration accountant in the European Service Centre saw him streamlining accounting functions across the UK and in Dublin. Ultimately, he progressed into standardising backend office functions and offshoring, and then assisted in the planning and development of offshoring roles to Manila, Philippines.


These opportunities opened Adam’s eyes to the potential of offshoring. He witnessed first-hand how offshoring, when correctly planned and facilitated, could transform an unorganised workplace into one that was productive, allowed for future growth and empowered staff to expand on their existing skills.


When an organisation has not systematised its offshoring efforts, very often its staff are torn between tasks that deliver little or no business value, but are integral to industry compliance, and client needs that improve overall business performance.


In Is Offshoring Right For Us?, Adam focuses on the top 10 myths every senior executive needs to know their way around before making their decision to offshore.

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